Launch of Next-Generation Modular Wine Display Rack

To meet the evolving needs of product presentation and brand engagement at the retail level, the WOW POP Display design team has officially launched its 2025 flagship product—the Modular Wine Display System. Developed based on comprehensive market feedback, this groundbreaking solution focuses on material innovation, structural optimization, and interactive customer experience. It offers wine and beverage brands a high-performance, marketing-driven solution for retail wine display and beverage display racks.

Three Core Innovations That Set a New Industry Standard

1. Hybrid Material Matrix: Elevating Cost-Efficiency and Durability

The Modular Wine Display System integrates a golden ratio of materials: PVC framework, reinforced iron skeleton, and SGS-certified EVA/EXA composites:

Lightweight PVC structure ensures form retention and mobility

Custom iron extension frame delivers level-8 load-bearing performance

EVA shock-absorption modules minimize bottle contact damage during use

Compared to traditional wooden wine display racks, this system reduces overall costs by 37% while increasing product lifespan by 2.3 times.

2. Dynamic Interaction System: Driving Consumer Purchase Behavior

Detachable wire extensions allow 15° to 75° angle adjustment, forming a 270° circular display zone. Customers can engage in tactile interaction (installation mode) or visual-only experience (detachment mode)

Smart tilted shelves feature an optimal 8° angle and precision EVA cut-outs (±0.5mm tolerance) to secure bottles during interaction

Multi-layer marketing matrix: The lower three modular shelves support up to 15kg per level, accommodating both bottled wines and gift-packaged SKUs.

This makes it ideal not just as a wine bottle display, but also as a versatile retail beverage display.

3. Enhanced Visual Impact Components

Dual-sided 1:1 scale wine bottle silhouette panels printed with high-precision UV technology; supports full brand visual identity integration

Optional built-in LED light strips offering up to 600 lumens per square meter for enhanced product illumination

Together, these features elevate your wine display shelf into a visually compelling beverage display stand that draws immediate consumer attention.

Versatile Applications Across Four Retail Scenarios

Supermarket Promotion Zones: Assemble in under 30 minutes using standardized components—perfect for seasonal campaigns

Premium Wine Cellars: Available in chrome or matte-black finish to align with luxury branding

Duty-Free Experience Zones: Compatible with RFID smart pricing tags and digital interaction screens

Pop-Up Store Installations: Modular design supports 3D structural transformation for flexible layouts

This modular rack system adapts seamlessly across a wide range of retail wine display and retail beverage displays needs.

Limited-Time Offer (Until June 30, 2025)

The first 50 clients to place an order will enjoy:

✅ Free 3D display mockup design
✅ No sample production fees
✅ Global DDP shipping solutions

Email: info@wowpopdisplay.com
WhatsApp: +86 186 7564 6976
Project Consultant: Allen Wu (15+ years of retail display expertise)

Let your products speak for themselves. Let your display drive sales.
Partner with WOWPOP Display’s Smart Retail Solutions Division to create your next-generation retail sales accelerator.